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Running a successful email marketing campaign is no longer as easy as building a list and sending out a few emails with links to buy your products. Email databases are the life blood of your business, that's why we have email marketing consultants that specialize in creating effective email marketing campaigns.
In the Web 2.0 era (from 2006-) people's email boxes are crowded full of emails from companies trying to sell them their products and services. The rapid proliferation of list selling and email spamming means that distinguishing yourself from the crowd has become harder than in the early 2000's. Fortunately there is a right way to distinguish your email marketing campaigns which is where our expert email marketing consultants step in. They will help you grow your list, increase readership by up to 300% and increase sales. There will also help you craft emails too educate your into buying your product. They will teach you a six step formula that you can use to craft an effective sales pitch for any product launch or promotion. This formula is especially effective online and has been used to successfully create millions of dollars worth of business.
With an estimated total of half internet users checking and sending email daily email marketing provides are large and cost effective and environmentally friendly way of marketing your product. With auto responders and other automated tools, email marketing is much quicker and affordable that other direct marketing methods. Email marketing is second only to Search Engine Marketing for return on investment online. This indicates that any company not using or optimizing their email campaigns is leaving money on the table.
The first step to making your email campaign more effective is too increase the volume and quality of your leads from your email opt process. We use Search Engine Optimization and other Internet Marketing techniques too help increase the conversion of these email opt ins.
We also help you too distinguish the right and the wrong way to buy lists and how to create a unique email campaign to target these prospects. We put you into contact with people in your industry who have large lists so that you can create a joint venture that is mutually beneficial for both your bottom lines.
Our business development consultants can also teach you offline email conversion techniques to generate leads from your offline advertising and marketing which capture emails and allow you to build a big list and follow those prospects. Next we take you through a workshop for your too increase open rates on your email. In competitive markets quiet often readership can be as low as 5% on an average email campaign. This means for every 10 000 people on your list only 500 are opening your emails.
We also teach you how to craft an email that leads to a higher click through rate onto your product page. An average click through rate for an ordinary campaign may be as low as 1%. Meaning only 5 people are viewing your product page and even fewer are buying your product. Your business needs to learn how to improve your web statistics so that you can increase your bottom line. Our business places a lot of emphasis on installing the right metrics to record the performance of your email campaigns so that we can improve the open rate, click through rate and overall sales.
Although metrics differ depending on the industry you are in and the product and service you are selling the overall goal of our email consultants is too improve the overall profitability of your campaigns. If you are already running a successful campaign then we offer product launch and campaign building services. These focus on a product launch or building and improving a specific area of your email marketing campaign such as lead generation or click through rates.
We also use you Business Development skills to leverage relationship to people and companies with large lists and influence in your industry or complementary industry too harass the power of email marketing by forming a joint venture with their business and developing an email campaign around that.
We also encourage that you to an internet security audit too ensure that your web forms and databases are not exposed to spoofing, database injection and other hacking techniques. Our team of web security experts will help to ensure that all your campaigns and private data is securely protected.
We have full time specialist copywriters with previous experience within with small and large scale businesses. Our copywriters have written copy for direct mail, professional websites, content orientated websites and sales letters. They also have experience in dealing with large scale content management and creation projects. This allows them to help you effectively manage all of your marketing campaign materials and web content. For effective management of your email campaigns and an exponentially increasing in sales revenue contact about improving, leveraging or implementing an email marketing campaign for your company.